This Agreement governs the rights and obligations of every business that bids for visibility on Rank1Local. It is incorporated by reference into the contractor signup process and is binding upon click-through acceptance. Authenticated Advertisers may log in to the Advertiser dashboard at any time to review their current Quality subscore, including the review-source, license-verification, and response-time data behind it.
Before any bid may be activated, an applicant must complete contractor signup, which requires: (a) submission of a valid government-issued ID to confirm the identity of the individual registering the business; (b) submission of a current, verifiable business or trade license applicable to the applicant's category and jurisdiction; (c) affirmative click-through acceptance of this Agreement as described in the Click-Through Acceptance section below; and (d) storage of a valid payment method on file through Rank1Local's payment processor, Stripe, as described in Clause 4. Rank1Local reviews submitted identity and license documentation before an account is authorized to place a bid, and license-verification status feeds directly into the Advertiser's Quality subscore under Clause 7.
For purposes of this Agreement, "Advertiser" means any home service business, contractor, or authorized representative thereof that registers a bidder account on the Rank1Local platform for the purpose of competing for city-and-category visibility placements. "Lead" means any consumer inquiry, contact form submission, phone call, or message routed to an Advertiser as a direct result of the Advertiser's placement on Rank1Local. A Lead is deemed "qualified" when it originates from a verified consumer within the Advertiser's designated service area and category. "Bid" means the dollar amount, expressed and charged on a cost-per-Lead ($/lead) basis, that an Advertiser commits to pay for each qualified Lead delivered through its placement; all pricing, spend, and refund calculations under this Agreement are stated in $/lead terms unless otherwise specified in the Advertiser's dashboard.
Advertisers must submit bids, denominated in $/lead, in good faith and using their own capital. Bid manipulation, including but not limited to the use of shill accounts, coordinated bidding with a competitor to inflate or suppress placements, automated bid-sniping scripts not authorized by Rank1Local, or collusion between Advertisers to divide markets, is strictly prohibited. Rank1Local reserves the right to invalidate any bid, reverse any resulting placement, and recalculate the affected Quality x Bid rankings where manipulation is reasonably suspected, with or without prior notice.
Advertisers provide and store a payment method through Rank1Local's PCI-compliant payment processor, Stripe, at the time of contractor signup; Rank1Local does not store raw card data and relies on Stripe's tokenized vault to keep the payment method on file for all subsequent charges. Advertisers authorize Rank1Local to charge the payment method on file on a $/lead basis at the time each qualified Lead is delivered. Charges are itemized in the Advertiser dashboard and reflect the Advertiser's active bid at the moment of Lead delivery, not a retroactively adjusted rate. Advertisers are responsible for maintaining a valid, sufficiently funded payment method on file at all times; Rank1Local may pause an Advertiser's active placement upon a failed charge until an updated payment method is stored through Stripe. Invoices and itemized billing statements are available for download from the Advertiser dashboard on a rolling basis.
A Lead is valid and billable only if it: (a) originates from a consumer located within the Advertiser's registered service area; (b) pertains to the specific category in which the Advertiser holds an active placement; (c) contains genuine, non-duplicated contact information not previously billed to the same Advertiser within the preceding thirty (30) days for the same inquiry; and (d) is not generated by automated, fraudulent, or bot traffic. Leads failing any criterion above are classified as invalid and are eligible for credit under the Refund Window and Dispute Procedures set out in Clause 8.
Advertisers holding an active paid placement agree to acknowledge qualified Leads within two (2) business hours during posted business hours, and within twelve (12) hours outside posted business hours. Repeated failure to meet these service-level thresholds is treated as a quality signal and factored into the Advertiser's Quality x Bid score, which may reduce placement rank independent of bid amount.
Continued eligibility to bid requires the Advertiser to maintain: (a) an active and accurate Google Business Profile listing consistent with the services advertised; (b) current, verifiable contractor licensing applicable to the Advertiser's category and jurisdiction; and (c) response and completion metrics that meet or exceed the minimum thresholds published in the Advertiser dashboard. Rank1Local audits these factors on a recurring basis and may adjust an Advertiser's Quality x Bid multiplier to reflect verified performance data. Each authenticated Advertiser may log in to the Advertiser dashboard at any time to inspect the current Quality subscore assigned to their account, together with the underlying raw inputs used to calculate it, including aggregated review-source data, license verification status, and response-time data. This visibility is provided so that Advertisers can identify and correct the specific factors affecting their placement rather than relying on ranking outcomes alone.
Advertisers may dispute a charged Lead believed to be invalid, duplicate, or outside the scope of the Advertiser's registered category within seven (7) calendar days of the charge by submitting a claim to claims@rank1local.com. This seven (7) day window begins on the date the disputed charge is posted to the Advertiser's account and is the exclusive period within which a dispute may be filed. Rank1Local reviews disputed Leads against call and message records and issues account credit, calculated in $/lead, for claims substantiated by the evidence on file. Bid spend that has already resulted in a delivered, qualified Lead is non-refundable outside this window.
Advertisers must submit disputed charges through the process described in Clause 7 before initiating a chargeback with their card issuer or bank. Filing a chargeback for a charge that has not first been disputed with Rank1Local, or for a charge substantiated as valid under Rank1Local's review, is treated as a breach of this Agreement and may result in immediate suspension of bidding privileges pending resolution. Rank1Local reserves the right to submit call records, message logs, and delivery timestamps as evidence in any chargeback proceeding, and to recover reasonable chargeback-processing fees from the Advertiser where the chargeback is found to be unsubstantiated.
In addition to the bid manipulation restrictions in Clause 2, Advertisers may not: misrepresent their licensing, insurance, or service area; submit false or duplicate business listings to gain additional placements in the same city-and-category market; harvest, scrape, or resell Lead or ranking data obtained through the platform; interfere with the technical operation of the bidding system or attempt to circumvent Quality x Bid scoring; or engage in harassing, deceptive, or unlawful conduct toward consumers routed to them as Leads. Violation of this clause is grounds for immediate suspension or removal under Clause 11.
Lead data, ranking algorithms, competitor bid ranges, and platform analytics made available to an Advertiser are confidential and may be used solely to operate the Advertiser's own business. Advertisers may not resell, redistribute, or disclose Lead data to third parties, nor reverse-engineer Rank1Local's Quality x Bid scoring methodology. Rank1Local processes Advertiser data in accordance with its Privacy Policy.
Rank1Local reserves the right to suspend, terminate, or permanently remove an Advertiser's bidding privileges and marketplace listing at its sole discretion and immediately upon a material breach of this Agreement, including bid manipulation, licensing lapses, prohibited conduct under Clause 9, unsubstantiated chargebacks, or sustained failure to meet Lead response SLAs. Removal from the marketplace may occur with or without prior notice where Rank1Local reasonably determines that continued participation poses a risk to consumers or to the integrity of the Quality x Bid ranking system. Advertisers may terminate participation at any time by discontinuing active bids; outstanding obligations for Leads already delivered survive termination or removal.
Rank1Local's aggregate liability arising from this Agreement is limited to the amount paid by the Advertiser in the preceding thirty (30) days. Rank1Local is not liable for indirect, incidental, or consequential damages, including lost profits, arising from placement changes, Lead volume fluctuations, or platform downtime.
Rank1Local restricts the businesses referenced by name in any cold-outreach script, call script, or prospecting message generated on its behalf to businesses that are, at the time the script is sent, real, enrolled Advertisers with disclosed rankings on the Rank1Local platform. No script may reference a business that has not completed contractor signup and accepted this Agreement, and no ranking cited in a script may be fabricated or estimated. For any city-and-category combination that has not yet reached a minimum of three (3) enrolled Advertisers, outreach is limited to invitations extended under Rank1Local's beta-invitation program, which is used to recruit initial Advertisers into an underserved category rather than to represent competitive ranking data that does not yet exist. Questions regarding this clause may be directed to claims@rank1local.com.
Cold-outreach scripts issued on behalf of Rank1Local reference only real, enrolled Advertisers with disclosed rankings; no fabricated business or ranking is ever cited. Categories that have not yet reached three (3) or more enrolled Advertisers are approached exclusively through Rank1Local's beta-invitation program, which is designed to recruit initial Advertisers rather than to represent existing competitive rankings. See Clause 13 above for full terms.
At the time of contractor signup, each Advertiser must affirmatively check a box stating: "I have read and agree to the Rank1Local Advertiser Agreement, Version 2.3 (March 1, 2024)." Upon submission, Rank1Local's system captures the Advertiser's account identifier, the exact agreement version accepted, and a UTC timestamp, and writes the record to an immutable acceptance log retained for the duration of the account relationship and for a minimum of seven (7) years thereafter. This acceptance is a condition precedent to activating any bid.
Version control. Each revision of this Agreement is assigned a sequential version number and an effective date. When a new version is published, Advertisers with an active placement are notified and must re-accept the current version via the same click-through mechanism before further bids are activated; the version an Advertiser accepted at signup remains legally binding for the period preceding the effective date of any later version. A changelog summarizing material revisions between versions is maintained alongside the archived agreement text.
Timestamp recording. The UTC timestamp captured at the moment of signup clickthrough is stored alongside the accepted version number and account identifier as a single, tamper-evident acceptance record. This record is the authoritative evidence of when and to which version of the Agreement an Advertiser's acceptance applies, and is produced upon request in connection with any billing, chargeback, or removal dispute under Clauses 7, 8, and 11.
Questions regarding this Agreement may be directed to claims@rank1local.com. Prior versions of this Agreement are archived and available upon request.
Review current bid ranges and Quality x Bid multipliers for your city and category, then complete contractor signup to accept this Agreement and place your first bid. Once enrolled, log in to the Advertiser dashboard anytime to inspect your Quality subscore and the review, license-verification, and response-time data behind it.
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